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Crucial FX Develop Interactive Product Launch Presentation for Dyson

Crucial FX Develop Interactive Product Launch Presentation for Dyson


dyson flyer image edit cropped (1)

Earlier this year global technology company Dyson, asked Crucial FX to work with them to create a world-class interactive product launch presentation for the global launch of their new air purifier, Dyson Pure Cool in Tokyo.

Dyson wanted to be able to show a live demo of the product and how it can be controlled using their app.  Using real time technology, we replicated the control panel on the giant presenter screen which allowed the audience to engage with the easy usability of the app which controlled the air purifiers around them.

We also created and designed a compelling 3D graphics which transformed PowerPoint slides into an immersive presentation using interactive demos and 3D graphics.

Creating accurate 3D models of the Dyson products enabled us to create some interesting interactions between the slides and display different information in an exciting way, transforming a standard PowerPoint presentation into a captivating show.

If you would like to talk about how we can transform a regular PowerPoint presentation into an immersive and interactive experience for your audience, please contact


Project Manager at Crucial-FX